It’s not too often we get to take a look inside the motivations and rationale of an industry pioneer, but when we do, it can be illuminating, inspiring and thought-provoking.
Three Keys to Total Reg & Title Efficiency: Speed, Service and Simplicity
In an automotive retail environment that’s complicated – and getting more complex virtually every day – being able to speed up and simplify the process of registration is a key part of customer satisfaction.
Five Questions – and Answers – about Registration & Title
Dealertrack is focused on applying technology to reduce the hassle, delay and error associated with registering and titling a vehicle. Click here to learn more.
7 Ways to Grow Your Fixed-Ops Digital Performance
Seven tips to help service managers streamline operations, provide better service, and create long-lasting customer relationships that will greatly benefit every part of the dealership.
Three Car Buyer Frustrations, and How Digital Retailing Can Solve Them
The good news? You just sold a car. The bad news? Your team spent three hours turning a willing customer into an angry buyer. Here’s how digital retailing can help make the process happy, from start to finish.
Maintaining Control of Online Retail Starts with Understanding Digital Body Language
A salesperson knows when his customer is close to a deal by being aware of unspoken signals, and it’s the same for the digital experience: A person shopping for a car creates “digital” body language that a sales consultant can use to assess their readiness to buy.
Dealertrack: The High Tech, High Touch DMS Partner
As a business owner or manager, you’re used to making difficult decisions. But how often are those decisions forced on you by your DMS?
NADA Workshop Takeaways and Insights: Data Security and Compliance
At NADA 2016, Compliance expert Randy Henrick went into detail about about data security issues, including patch updates, training and process. Learn more about today’s takeaways here…
Thought Leader Series: Five Questions with Mike Burgiss
For 20 years, Mike Burgiss has been focused on providing dealers with the online tools necessary to win in their retail businesses. Click here to learn more about his experience, insights, and views into coming retail trends and best practices.
NADA Preview: Data Security Shortfalls that Put Your Dealership at Risk
Large, high-profile retailers may get the headlines, but auto dealerships are an especially attractive target thanks to the large amount of personal information they gather about customers – and the lack of a consistent approach to data security.
The FTC’s 7 Deadly Sins of Dealer Advertising
If you thought 2015 was active with the FTC’s “Operation Steer Clear” and “Operation Ruse Control” sweeps, this year promises more of the same. You can protect your dealership by learning the FTC’s seven deadly dealership advertising sins…
Available Now: The 2016 Dealertrack Compliance Guide
The 11th Annual Dealertrack Compliance Guide is our unrivaled reference on all things Compliance, written for dealers and staff to use on a daily basis to protect their dealership from audits, fines and consumer fraud.
