Based on the workshop presented at NADA 2019 by Mike Barrington, Senior VP of Retail Solutions Group Sales, Digital Retailing & Dealertrack F&I Solutions at Cox Automotive The rate of technology change today is…
The Consultative Approach to Selling
by Mo Zahabi While digital retailing in automotive is on the rise, dealership staff still play an important role in customers’ car-buying experiences. Six in 10 consumers would still want help from dealership staff…
Classic Summer, Classic Cars
With all the focus on how automotive retail is changing, it can be easy to forget just how much fun cars can be, and how the summer time is a time for classic cars, road trips and cruising.
Make the Most of Your Sales Event: Three Workflow Tips for a Busy Holiday Weekend
A typical holiday weekend can make up a big part of monthly sales, thanks to great deals and extra time for customers to shop. As such, it’s a perfect time to fine tune your showroom workflow.
Day One: Transforming automotive retail at NADA 2015
In a word: Wow.
As far as debuts go, this one was special. And by debuts, I mean us: Dealertrack. Here we are on the first day of NADA 2015, and it felt like it was the first time the new Dealertrack had been unveiled. Like a new model car, today we pulled back the curtain to show how we were transforming automotive retail, and people cheered.
