Digital innovation is a way of life at Dealertrack, and we continually work to enhance the processes for dealerships and car buyers alike.
Simple digital tools can make a powerful difference in your overall workflow efficiency and do a lot of good for this planet, too.
$17.3M
MONEY SAVED18.0M
PAPER SAVED1804
TREES SAVEDIT PAYS TO GO PAPERLESS
Challenge your dealership to 30 days of digital deals to save time, money, and paper — and the opportunity to earn rewards from Dealertrack.
Go Digital.
Get Rewarded.
We’re challenging dealerships to reduce paper and go digital in honor of Earth Day.
And while they say a good deed is its own reward, we’ll also be rewarding dealers that strive to go digital during the month of April.
Here’s how it works:
All Dealertrack customers will be automatically entered into this program. Keep submitting your credit applications, digital contracts, and eSign deals on Dealertrack from April 1- 30, 2026, to be eligible to win grand prizes and rewards.
Terms and conditions apply. See official rules.
Celebrate your success
In partnership with the Arbor Day Foundation, we will plant trees to help restore forestland of great need for each grand prize winning dealership.
Your support through digital transactions will help to preserve our nation’s beautiful national forests for generations to come.
Earn rewards from Dealertrack
Reward Category
Prizes for the Top Dealership
Highest Number of Digital Contracts submitted
$1000 Grand Prize
Highest Number of Credit Applications submitted
$1000 Grand Prize
Highest number of eSigned deals in Dealertrack DMS
$1000 Grand Prize
Reward Category
Prizes for Top 20 Users
Highest Digital Contracting increase
$100 each
100% Digital Contracting Submissions
$100 each
Highest increase of eSigned deals in Dealertrack DMS
$100 each
Did you know?
$50
savings in paper, toner, printing, shipping and form charges1
~52
pieces of paper are used in the average paper deal2
Cox Conserves
As part of Cox Automotive, driving positive environmental change — inside our company and within the communities we serve — is one of the most important things we do. Learn more about our commitment to the environment and sustainability initiatives at Cox Conserves.
Promotion automatically available to all Dealertrack customers as of March 31, 2026. Promotion ends April 30, 2026. Terms and conditions apply. For official rules, or to opt your dealership out of the program, please complete the form.
1Savings estimates based on $50 savings from printing, shipping, and forms. Figures based on dealer calculations using Dealertrack’s Digital Contracting Calculator as of 2022. Not a guarantee of savings.
2Based on Dealertrack and dealer customer data as of August 2022 https://www.sierraclub.org/sierra/2014-4-july-august/ask-mr-green/how-much-paper-does-one-tree-produce
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