2m Read Drive to Success: Women Car Buyers Women have more purchasing power in the dealership than ever before. Make sure your sales teams understand how to develop trust and respect with female customers to earn their purchases. 1- What Does… Read More
3m Read Blog Adverse Action Notices: F&I Compliance Tip An “adverse action” is, basically, a refusal to grant credit, the termination of an account, or the changing of an account’s terms in a manner unfavorable to the consumer — such as unwinding a spot delivery… Read More
2m Read Drive to Success: Technology Partnerships Technology plays a vital role in the success of dealerships. Make sure the technology companies you partner with acknowledge your dealerships goals and business model. Without knowing exactly what you want to get out… Read More
3m Read Four Takeaways from Customer Conversations at NADA Talk to any automotive technology company, and they’ll tell you that NADA is one of their most important events of the year. For most, it’s an opportunity to showcase their products and to promote… Read More
2m Read Blog Margin Compression Solution: Cut Holding Costs In auto retail, time is money. The faster you sell cars, the faster you bring in money and more inventory. Rinse, repeat, and reap the rewards of your efficiency. In today’s margin compression environment,… Read More
3m Read Drive to Success: Employee Retention Retaining talented employees can be difficult in the busy world of dealerships. However, employees are the dealership’s greatest tool in gaining more revenue and providing a better experience for customers. Learn more about keeping… Read More
4m Read Rethinking Your Dealership’s Phone System This article has been approved by Erik Nachbahr, President and Founder of Helion Automotive Technologies. The author’s views are entirely his or her own and may not always reflect the views of Dealertrack. … Read More
2m Read Drive to Success: Dealership Strategy Dealership strategy is the way dealers decide to run their business. Elements of marketing, sales, and systems or tools all define the success of your dealership strategy. Learn how you can improve strategy and… Read More
4m Read Blog How Dealertrack DMS is Investing in the People Behind the Buttons ORIGINAL ARTICLE WRITTEN BY PAUL WHITWORTH, SENIOR VICE PRESIDENT OF DEALER MANAGEMENT SYSTEMS AT DEALERTRACK Today, the automotive industry has more pressure than ever to drive a seamless, technologically enhanced experience for consumers at… Read More
3m Read Blog How to Know What Your Customers Want Apple founder and famous tech giant, Steve Jobs, famously said, “A lot of times, people don’t know what they want until you show it to them.” Throughout his career, he derided customer data and… Read More