Empower your dealership with an intuitive platform.
Your DMS should work with you.
Dealertrack’s intuitive DMS makes systems easier for you and your staff to learn, implement, and use. Real-time information lets you know where your investment stands at every moment, easy systems mean fewer keystrokes, and remote cloud access lets you use Dealertrack DMS securely from anywhere.
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“I’m bouncing around between stores all day long. I can get into the system from anywhere and know exactly what’s going on.”
Simply powerful technology.
Dealertrack DMS provides powerful functionality that improves workflow and operational efficiencies across your dealership and within specific departments, from accounting and inventory management to OEM templates and parts processing.
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Free from limits
Access your data—at your fingertips—anytime, forever. We won’t delete, hide, or purge your records.
OEM Integrations
Address specific requirements and needs based on OEM.
Access On Your Tablet
Boost your CSI scores and customer satisfaction with more mobile functionality.
"Dealertrack keeps us flexible, quick, and accurate, so we can adapt to change, overcome obstacles, and persevere through any economic or business condition."
Discover five ways data access, when paired with modular integration, increases the odds for dealership success.
Download the guideRecruit and retain top talent.
Dealertrack DMS helps current team members transition with intuitive systems, web-based training, and onboarding support. Plus, new recruits can be up-to-speed and productive much faster without any previous experience with the DMS.
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“If we don’t invest in technology, the market passes us by. It’s critical that our staff has the tools that they need. Dealertrack provides us a very easy to use, simple solution.”
Learn how to leverage the hidden potential of your people with 8 steps you can implement today.
Download the guideWork with your preferred partners.
The Opentrack platform of Dealertrack DMS offers system flexibility and easy integration that empowers you to use your preferred systems, tools, and vendors without worrying about compatibility issues or loss of data. It’s your data. Dealertrack DMS puts you in control of decision making.
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Tailored solutions
Choose the solutions that best meet your needs.
Stronger security
Improve workflows through seamless, secure data integration.
Low fees
Protect your bottom line with low integration fees.
Hear why other dealers prefer the Opentrack system, with strong integration, flexibility, and data control—without the exorbitant fees.
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“Opentrack has allowed us to integrate several third-party vendors that we acquired after purchasing another location.”
