If you manage human resources within a dealership, you have two jobs. First, you do the job you were hired to do—taking care of your people. And, you also do clerical and administrative work…
Data and the Disconnected Dealership
Does your DMS provider enable the free exchange of your dealership’s data? More and more of your business relies on the accurate exchange of data. As customers shop for cars online, they freely share…
Connected Technology Boosts Dealership Sales
What happens when the technology that ties everything together—your Dealer Management System—integrates with your CRM? You can expect better data, better deals, and better days ahead. Dealertrack DMS, backed by the power of Cox…
Empower Your Accounting Team to Build a Better Dealership
Dealers are great at finding ways to become more profitable. In 2020 alone, nearly three out of four franchise dealers added at least one digital retailing solution to meet the needs of a public…
Seven Benefits of Streamlined Service Lane Technology
A streamlined service drive can boost your dealership’s profit potential, make your employees more satisfied with their work, and keep your customers coming back. But redundant data entry and technology systems that don’t connect…
Five Steps for Better Change Management
Often, when I work with Dealer Principals and Managers looking to improve profit margins and grow their business, I’ll turn their Dealer Management System, first. There are specific reports that can uncover key metrics,…
Ask the Expert: Three Unchanging Truths of Hiring
The past year and a half have thrown dealers the gauntlet of challenges. Yet, despite an ongoing pandemic, vehicle inventory shortages, and other economic woes, the automotive industry continues to do surprisingly well. Customer…
The High Cost of Poor Integration
Your customers see your dealership as one, holistic entity. They can service their cars, shop online or in person, and finance purchases through your operation. But, in reality, your dealership is composed of multiple…
The New Retail Auto Employee
New technology was the key to success for many dealers over the past 18 months. And thriving dealerships have shown that the ability to adapt gives your business an advantage over the competition. But…
Connect the Dots with Integrated DMS Technology
The new age of online automotive sales has arrived. And as you work to bring your dealership up to speed with the digital shopping preferences of today’s customers, it’s important to consider your technology.…
Could your DMS technology be due for service?
Vehicle owners understand the need for scheduled maintenance and regular check-ups. And most of them appreciate the emails they receive from your service department reminding them that it’s time for a visit. Just like…
Unmasking “Double Agents” Before Taking Trade-Ins
It was the kind of trade-in that would get the attention of any dealer in the city. With low mileage, sleek lines, and a purring engine, it had “fast resale” written all over it.…
