Why they chose Dealertrack DMS
Simple DMS Ensures Customer-Focused Workflow. Heritage Ford puts the car buyer at the center of everything they do. The dealership requires its technologies to align with customer preferences and facilitate positive buying experiences. Heritage team members find Dealertrack to be the easiest DMS to use, which means they can focus on customer care. The company’s leaders love that Dealertrack lets them integrate and share data with other third-party platforms. And Dealertrack has always been there to provide technical support, product updates, and strategic guidance.
Dealertrack features an open architecture that lets dealerships choose the vendors they want to work with.
Ease of Use
An ease-to-use interface means that dealerships spend less time focused on the technology and more time caring for customers.
Dealertrack offers quick, personal customer support to quickly solve any technology challenge.
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