This article originally appeared on Wards Auto here. Just as important as the technology providing positive digital retailing experiences to reach and accommodate customers are employees who understand those technologies. 2020 presented the world…

Tips for Communicating DMS Change Who, what, when, and how to share the exciting news with your team. By now, your DMS transition team is all-in on your switch to Dealertrack DMS. But what about the…

Hiring the right people for the right roles makes all the difference. The business of selling and servicing cars is a people business, first. That’s because people impact profits. In an interview with Automotive…

  By Tyler Anderson Your dealership saw big technology changes in 2020. My team at Dealertrack DMS, backed by the power of Cox Automotive, shared the experience with our dealer partners as they navigated…

Welcome to the Dealertrack DMS 2020 Vision Series, where you’ll gain a sneak peek into the future goals and aspirations from the leaders and experts at Dealertrack DMS for 2020. This month, you’ll hear…

Your dealership has made it this far. Yet, building resilience in the current environment will not be possible without a dedicated effort to re-engage your staff. Most General Managers have shifted the way they…

These times, they are a-changin’. And today’s automotive buyer—the mystery that they are—is as enigmatic as ever. Millennials are all grown up (and spending more than any other generation in U.S. history). The way…

Think back to your very first car. Your first set of wheels may not have been pretty, but what it represented was much more powerful. What story did it tell about you? How did…

I’d like to add you to my social network! Please accept my friend request. Do you want to follow this brand? You’re familiar with social media, obviously, but social media advertising for your auto…

Topic 12 Topic 12 Your dealership’s records are critical assets of your business, whether they are physical or electronic. It’s important to have plans and policies for safeguarding, storing and disposing of vehicle sale,…

Searching for the perfect candidates to fill the roles at your dealership is a time consuming process. And churn within the auto industry can result in lost revenue. Yet, many managers overlook onboarding and…

Building the best team at your dealership is fundamental to your goals and strategy. Yet, dealerships often struggle to find, retain, and engage top talent. Recently, the 2019 Dealership Staffing Study from Cox Automotive…