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Author: Lindsay Lauck

Drive to Success: Dealers Go Social to Connect with Buyers

by Lindsay Lauck on March 31, 2021March 30, 2021

With dealers adopting new digital tools and services during the pandemic, a new virtual model of the dealership was born. But, the pandemic not only shifted the way dealers and their staff catered to…

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Drive to Success: Digital Adoption Shifts the Post-Pandemic Experience

by Lindsay Lauck on March 24, 2021March 23, 2021

A rapid adoption of digital tools and processes was the make-it-or-break-it reality for the last twelve months. Dealerships without a solid digital foundation already were forced to overhaul the entire shopping, buying, and servicing…

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Drive to Success: Dealers Implement Digital Retailing at Record Pace

by Lindsay Lauck on March 17, 2021March 16, 2021

If the lessons of 2020 did one thing, they certainly dispelled the myth that the automotive industry is slow to change. Dealers have adopted new, digital retailing tools at a rapid pace, ushering in…

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Early Adopter Sees Big Benefits from Integrated Payroll

by Lindsay Lauck on March 15, 2021March 11, 2021

Neal Jackson likes solving problems. As accounting manager and controller in charge of payroll, finances, and accounting for Lawley Auto Group, Jackson wasn’t about to let his software technology slow him down. That’s not…

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Drive to Success: Profit-driven Technology is Here to Stay

by Lindsay Lauck on March 10, 2021March 9, 2021

Profit-driven technology is making it easier than ever to help people buy, sell, and own a car. Investing in technology is simply a must-do. And tools that improve the process get better every day.…

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Destination: Success – Be Ready for New Market Opportunities

by Lindsay Lauck on March 3, 2021March 2, 2021

The events of the past year have changed and challenged the automotive industry. In the course of one year, you went through more change than the last ten. While fighting margin compression was a…

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9 Keys for Hiring & Retaining Staff at Your Dealership

by Lindsay Lauck on March 1, 2021February 26, 2021

There’s more to the auto industry than selling cars. The people-side of the business is also a huge challenge. And with your dealership needing to attract, retain, and train top talent for new, more…

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Drive to Success: Brand Advocacy in Digital Retail

by Lindsay Lauck on February 24, 2021February 19, 2021

Are you turning customers into brand advocates with your new digital retailing program? It may have been easier when you could meet face to face, but the rules have changed. Connecting to your customers…

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Drive to Success: Use Digital Retailing to Build Lifelong Customer Relationships

by Lindsay Lauck on February 17, 2021March 31, 2021

Customers have more power and more information at their fingertips than any time in history. This fact used to feel like a threat to the traditional brick and mortar business model. But, with the…

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9 Steps for Hiring and Retaining Talent at Your Dealership

by Lindsay Lauck on February 15, 2021March 24, 2021

Finding and keeping top talent in automotive retail has always been a challenge. But dealers can do more to think outside the box and find those best suited to grow with their companies and,…

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Drive to Success: Optimizing the Digitized Service Lane

by Lindsay Lauck on February 10, 2021February 5, 2021

Dealerships are still undergoing massive changes from the digitization process of 2020—and rightly so. Two out of three buyers want to complete 100% of the sales process online (according to a Cox Auto Sentiment…

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Drive to Success: Prepare for the Return of Margin Compression

by Lindsay Lauck on February 3, 2021January 29, 2021

Welcome back to Drive to Success, our roundup series of trending topics and stories hand-picked to help you navigate the path to profitability. You spent last year battling unprecedented challenges like lockdowns, never-before-seen safety…

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« Previous 1 2 3 4 5 6 … 19 Next »

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